Work with me
Brand & marketing services
Fractional CMO offerings
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The one-woman team
The ultimate growth accelerator, this 40 hour/month engagement fuses high-level strategy with hands-on execution.
Depending on your business needs, this may include everything from brand building to website development to full-funnel buildout and content creation.
This engagement is for those with aspirations of rapid growth who may lack the support of an internal marketing team.
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The strategy revamp
Plugging in at 20 hours/month, I’ll partner with you and your team to build out a winning brand and marketing strategy.
Starting with a project roadmap designed to get you from A to B, we’ll identify priority projects and and work together on initial setup and implementation.
This solution is best for those who seek strategic direction and guidance with a lower level of hands-on support.
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The marketing advisor
In this 10 hour/month commitment, I’ll support your team through executive-level guidance.
This engagement includes a high-level audit of your brand identity, marketing tactics, and website experience, along with strategic recommendations that will guide your path to success.
This package is ideal for clients with internal marketing resources who may require senior guidance, coaching, mentorship, and oversight.
Here’s how it works
My first mission: to listen and learn.
I want to know everything about your business. Where are you now, where are you going, and what’s in the way?
We’ll build a collaborative project plan.
From brand identity to bottom line, we’ll devise a plan to get you there while building a foundation that scales with your business.
We roll up our sleeves and get to work!
We’ll incorporate a variety of tactics into your project roadmap, which will evolve alongside your business as we achieve your goals and drive results, testing and optimizing along the way.
Services may include…
Brand identity and culture creation
ICP and persona development
Customer journey mapping
Product launch strategy
Website strategy and optimization
Content marketing and copywriting
Lead generation and demand generation
Growth marketing and retention
Social media and influencer marketing
Executive presence development
Email marketing and automation
Sales and marketing alignment
Paid media campaigns
PR, brand activation, and event planning
Process and workflow development
Team leadership, coaching, and mentorship
“She's uncommonly adept at balancing top-down, big picture strategy and planning with bottom-up, results-oriented tactics and execution, all in support of the organizational objectives she's charged with driving. Ari's all in, all of the time, and she instantly improves those around her.”
— Chris Klomp
Images courtesy of Lake City Photos