Professional bio

A multi-time head of marketing, former international journalist for NBC, and ICF-accredited coach, Ari Mason is a fractional chief marketing officer for evolving B2B and B2C businesses.

Ari’s marketing experience is uniquely diverse, spanning bootstrapped startups, household names, and everything in between.

She’s built entire marketing functions, led high-performing teams, developed go-to-market processes for billion-dollar organizations, singlehandedly taken on the work of four difference agencies, and sat on multiple leadership teams.

With deep roots in digital experience, Ari has led nearly two dozen website redesigns, including multiple award-winning projects.

Ari fuses masterful storytelling with an innate understanding of consumer behavior to craft tailored brand experiences and marketing engines.